Yamaha and Madhappy Create Custom Jet Ski

Jet Ski Collaborations Are Back and Better Than Ever

By Gaby Keiderling

Yamaha’s first WaveRunner collaboration made a splash, quite literally, partnering with California lifestyle brand Madhappy on an exclusive product duo. While both have been sold, this marks Yamaha’s venture into the collaboration space, causing us to wonder what next the brand is going to do.

Yamaha x Madhappy WaveRunner

We haven’t seen a jet ski collaboration since Supreme and Sea-Doo’s Spark TRIXX, which debuted in 2021 with a custom, colorful sticker-motif pattern inspired from the brand’s skater roots. Featuring Intelligent Throttle Control, Brake and Reverse Systems, and a high-quality waterproof 50-watt Bluetooth compatible sound system, this partnership blended fashion with function.

Supreme and Sea-Doo’s Spark TRIXX

We’re hoping that Yamaha and Madhappy’s latest work might just incite the stylish facelift the watercraft industry has been missing. Only time will tell.

Gaby Keiderling

Gaby Keiderling is The Wake Edit's Editor-in-Chief. She is a New York-based writer working on fashion, lifestyle, travel, and sports features. Her work can also be seen in Vogue, Esquire, Harper's Bazaar, and when she's not working, she can be found driving a jet ski. Obviously.

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