A Quick History of the Jet Ski

By Gaby Keiderling

Every summer, glassy lakes and open seas hum with the familiar buzz of personal watercraft. Today’s riders lean back in cushioned seats, Bluetooth playlists blasting, throttles pressed into the future. But long before the sleek silhouettes and touchscreens, there was another story—a messier, grittier one—now half-buried in memory. The lost history of jet skis is less about machines and more about a culture that burned bright, wild, and free.

When Freedom First Stood Up

The jet ski didn’t begin as a family toy. It was born as rebellion on water. In the early 1970s, motocross racer Clayton Jacobson II dreamed of carving waves instead of dirt, and his stand-up craft—licensed by Kawasaki as the “Jet Ski”—was raw power with no apologies. Riding one was equal parts skill and survival. You didn’t lounge, you balanced. You didn’t cruise, you attacked.

Those first riders weren’t chasing comfort. They were chasing adrenaline. At backyard races and secret lake meet-ups, communities of young misfits formed a new language of water culture. Every spill was a rite of passage. Every ride was a dare.

The Golden Age That Slipped Away

By the ’80s and ’90s, the scene had exploded. Yamaha’s WaveRunners rewrote the script with sit-down models, while Sea-Doo brought neon swagger. Suddenly, everyone—from teenagers to parents—wanted in. It was loud, reckless, and iconic. Driveways filled with trailers. Beach towns echoed with two-stroke exhaust.

But tucked behind the big names were flashes of experimentation—brands like Polaris, WetJet, Tigershark. Their machines looked futuristic, sometimes bizarre, and often disappeared as fast as they arrived. Today they sit like artifacts in sheds, their decals peeling but their legacy still pulsing under the dust.

And then came the backlash. Headlines about accidents. Lakes bristling with “No Jet Ski” signs. Environmental bans on two-strokes. What had once been youth’s open-water soundtrack became a cultural scapegoat. For a while, it felt like the golden age was over.

Memory Carved Into Spray

Yet, history has a way of resurfacing. Riders now scour classifieds for beat-up Kawasakis, polish fiberglass hulls, and bring forgotten models back to life. Vintage rallies pop up, where time-traveling back to a 1989 shoreline feels possible. A stand-up launches, its nose cutting the lake, and suddenly you’re reminded of what this whole thing was always about: freedom without filters.

Awake to the Past, Awake to the Ride

The lost history of jet skis isn’t just nostalgia. It’s a reminder that this culture wasn’t built on comfort—it was built on edge, on daring, on communities bonded by spray and sunburns. Today’s PWC lifestyle has evolved into something sleeker and more polished, but inside every machine hums the echo of that first rebellion.

Because these weren’t just watercraft. They were passports. They carried a generation into uncharted waters, and they left stories in their wake. And if you listen closely, you can still hear them—rising from the spray, whispering that freedom is never really lost.

Gaby Keiderling
Gaby Keiderling

Gaby Keiderling is The Wake Edit's Editor-in-Chief. She is a New York-based writer working on fashion, lifestyle, travel, and sports features. Her work can also be seen in Vogue, Esquire, Harper's Bazaar, and when she's not working, she can be found driving a jet ski. Obviously.

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